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UPHOLSTERY
Macmillan partnership adds 30+ stockists for Joynson Holland
26.07.2010
Rise and recline upholstery supplier Joynson Holland has added more than 30 retailers to its dealer network in the fortnight since announcing a tie-up with Macmillan Cancer Support.
The supplier is donating £10 from each sale to the charity, and hopes to raise £1m within four years. Since launching the partnership 31 stores stores have been added to Joynson Holland's stockist base.
It hopes that figure will reach 100 by the end of September, at which point it will begin a consumer advertising campaign.
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