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B&Q launches £1m kitchen ad campaign; Promotes own brand
1st July 2009 | DIY | B&Q has launched a £1m advertising campaign promoting its own brand kitchens – Cooke & Lewis – across the ITV television network.
The DIY chain will run the adverts for a number of weeks and will also feature on selected satellite channels. It is the first time the retailer has promoted Cooke & Lewis as a standalone brand.
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